Asked, and answered plainly.

Shine and scalp comfort arrive in the first weeks. Early signs of density tend to show around weeks 8-12. In clinical research on rosemary oil, hair-count change was measured at six months of consistent use. We would rather set that expectation than sell you a miracle.

A six-month trial of 100 people with pattern hair loss compared rosemary oil against 2% minoxidil. Both groups saw a significant increase in hair count, and the rosemary group reported fewer side effects. That research relates to rosemary oil as an ingredient, not to the finished STRND formulation.

Unopened product can be returned within 30 days for a full refund. If you have used it consistently for 90 days and seen nothing, write to us - we would rather make it right than keep the money.

No. STRND is a cosmetic product, not a treatment for any medical condition. If your hair loss is sudden, patchy, or comes with other symptoms, please see a doctor or dermatologist before buying a serum - including ours.

Rosemary, castor and lavender oils, with cold-pressed argan, coconut, baobab, avocado and jojoba - plus vitamin E and biotin. Ten actives in total. Free from sulphates, parabens and silicones. Vegan and cruelty-free.

Castor conditions and adds weight and shine to the strand. Lavender calms the scalp and carries the scent. We do not claim clinical hair-growth evidence for either - that evidence belongs to rosemary.

Yes. The formula is colour-safe and suits all hair types, including chemically treated hair.

Not at three drops. The serum is designed for the scalp rather than the lengths, and jojoba sits close to the scalp's own sebum. Using more than three drops is the usual cause of an oily finish.