My hairdresser asked what I had changed. I keep the bottle on my vanity because it looks as good as it works.
Reviews
Worn quietly, shared honestly.
Every review below is published unedited, with the week it was written. We do not remove the critical ones.
I left myself a note at week one. This week I wrote: thicker, softer, less fall.
The comparison is the only proof I need. Same light, same angle, visibly thicker.
I tried everything. STRND was the only thing that did not feel like a marketing exercise. Twelve weeks in, my hair is the thickest it has been in a decade.
Honestly, nothing much at week four and I nearly stopped. Glad I did not. Week ten is a different story at the temples.
The smell is the best part of my evening. Light lavender, nothing clinical about it, and it does not leave my hair greasy.
Way less breakage and my dry ends feel so much softer. Love this serum!
My hair feels smoother, softer and much less dry. Such a difference!
I’ve noticed much less snapping when brushing. My ends look healthier too!
Finally something that makes my dry, brittle ends feel soft again!
Less breakage, softer ends and my hair feels so much healthier!
Noticed my hair looks noticeably fuller around my part, and it feels thicker and healthier overall
I’ve been using the serum consistently and my hair feels stronger with less of that fine, thinning look
My biggest change has been how much more confident I feel wearing my hair down. It looks visibly denser to me.
Really easy to add to my routine. My roots already look a little fuller and my hair feels healthier.
I bought it because my hair was starting to look thin around the crown. After several weeks, it looks fuller and has more body.
Your experience
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How we handle reviews
No curation.
- Customer reviews are checked against an order before we add them. We ask at the eight-week mark rather than on delivery.
- Reviews labelled “Verified testing sample” come from people who tested the serum before launch and received it free to do so.
- We do not edit, reorder or delete reviews for being unflattering. The week-four hesitation above stays exactly as written.
- Photographs are supplied by customers and published unretouched. We ask for the same light and angle as their first week.
- Apart from our pre-launch testers, we do not give free product, discounts or entries in exchange for reviews.
Individual results vary. Reviews describe personal experience and are not clinical evidence — for the research behind the formula, see The Science.
Write your own week twelve.
The Thinning Ritual e-book, or The STRND Hair Ritual: the serum plus the e-book. A$64 one-time, or A$49 every two months.
Choose your ritual