Reviews

Worn quietly, shared honestly.

Every review below is published unedited, with the week it was written. We do not remove the critical ones.

4.8

out of 5 · verified purchases

Reviews are collected after the eight-week mark, because before then there is little worth reporting.

My hairdresser asked what I had changed. I keep the bottle on my vanity because it looks as good as it works.

Amelia K. Verified · Week 10

I left myself a note at week one. This week I wrote: thicker, softer, less fall.

Sofia M. Verified · Week 8

The comparison is the only proof I need. Same light, same angle, visibly thicker.

Rachael W. Verified · Week 12

I tried everything. STRND was the only thing that did not feel like a marketing exercise. Twelve weeks in, my hair is the thickest it has been in a decade.

Eleanor R. Verified · Week 12

Honestly, nothing much at week four and I nearly stopped. Glad I did not. Week ten is a different story at the temples.

Daniel T. Verified · Week 10

The smell is the best part of my evening. Light lavender, nothing clinical about it, and it does not leave my hair greasy.

Priya N. Verified · Week 9

Way less breakage and my dry ends feel so much softer. Love this serum!

Sarah Verified testing sample | Week 10

My hair feels smoother, softer and much less dry. Such a difference!

Emily Verified testing sample | Week 8

I’ve noticed much less snapping when brushing. My ends look healthier too!

Jessica Verified testing sample | Week 6

Finally something that makes my dry, brittle ends feel soft again!

Chloe Verified testing sample | Week 10

Less breakage, softer ends and my hair feels so much healthier!

Olivia Verified testing sample | Week 12

Noticed my hair looks noticeably fuller around my part, and it feels thicker and healthier overall

Natalie Verified testing sample | Week 11

I’ve been using the serum consistently and my hair feels stronger with less of that fine, thinning look

Lauren Verified testing sample | Week 8

My biggest change has been how much more confident I feel wearing my hair down. It looks visibly denser to me.

Hannah Verified testing sample | Week 12

Really easy to add to my routine. My roots already look a little fuller and my hair feels healthier.

Isolde Verified testing sample | Week 6

I bought it because my hair was starting to look thin around the crown. After several weeks, it looks fuller and has more body.

Marlowe Verified testing sample | Week 10

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How we handle reviews

No curation.

  • Customer reviews are checked against an order before we add them. We ask at the eight-week mark rather than on delivery.
  • Reviews labelled “Verified testing sample” come from people who tested the serum before launch and received it free to do so.
  • We do not edit, reorder or delete reviews for being unflattering. The week-four hesitation above stays exactly as written.
  • Photographs are supplied by customers and published unretouched. We ask for the same light and angle as their first week.
  • Apart from our pre-launch testers, we do not give free product, discounts or entries in exchange for reviews.

Individual results vary. Reviews describe personal experience and are not clinical evidence — for the research behind the formula, see The Science.

Write your own week twelve.

The Thinning Ritual e-book, or The STRND Hair Ritual: the serum plus the e-book. A$64 one-time, or A$49 every two months.

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